UNIDO – Creative Lebanon
Designing olive oil packaging for Lebanese cooperatives
Challenge
Creative Lebanon is part of a project coordinated by UNIDO (United Nations Development Organization), involving seven countries from Atlantic to Middle East. A team of local and foreigner designers launched a creative hub in Beirut, including olive oil cooperatives from Batroun, Chadra and Hermel.
Outcome
The three projects are focused on local market, foreigner market, and top quality targets. The packaging brings the communities’ souls and stories out through a colorful, alive, yet sophisticated and premium brand image.
Client
D22 for UNIDO
Art Direction
Ilaria Niccoli