Packaging and gifting that make food and beverage feel memorable.
In food and beverage, packaging often does more than hold the product. It shapes appetite, occasion, and perception, and can turn a simple interaction into something people remember.
We work on packaging systems, seasonal gifting, campaign-led visuals, and supporting touchpoints that help brands feel clear, desirable, and consistent across formats.
Selected work
A selection of projects across packaging, gifting, and campaign-led brand expression.
Starbucks – Mooncake Gifting
Designing reusable packaging for seasonal gifting
Starbucks – Music Forest
Illustrating a playful Summer merchandise collection
Starbucks – GoodGood Campaign
Creating a bold identity for plant-based dining
Starbucks – Mooncake FY22
Designing gift packaging with a second life
Starbucks – Mooncake FY23
Narrating a coffee journey through gifting
Starbucks – RTD Holiday Frappuccino
Designing festive packaging for ready-to-drink
Venchi – Valentine’s Day Gift Box
Celebrating love in all its forms through seasonal packaging
Starbucks – Seasonal Chilled Cup
Defining a product’s tone through packaging
Starbucks – Lunar New Year Gifting
Crafting a festive gifting experience for Chinese New Year
Starbucks – Dragon Dumplings Bag
Designing eco-friendly bags for outdoor adventures
FrieslandCampina
Shaping a new cheese snack for the Chinese kids market
Viola
Repositioning an Italian craft beer for China
Viola – Point of Experience
Designing experiential retail for craft beer
UNIDO – Creative Lebanon
Designing olive oil packaging for Lebanese cooperatives
Packaging can hold story, appetite, and occasion all at once.
What we support
Typical project contexts
Seasonal launches
Giftable formats, campaign-led packaging, and limited editions designed around a specific moment or occasion.
System design
Packaging families that need to feel coherent across products, formats, and channels.
Brand extension
Supporting materials, collateral, and launch assets that carry the same story beyond the pack itself.
Let’s shape the right scope
For your next launch, drop, or packaging refresh.
Start an F&B project →